Measurement Driven Insights on How Your Employees Impact Your Business

  • How engaged are your employees, what’s driving that engagement and what does engagement mean for your business?
  • What do employees think about your culture, are they aligned with management and others, and how is culture impacting your business?
  • How are your investments in human capital (recruiting, selection, training, development, etc.) making a difference in your business?
Contact Us Now Free Consultation

Testimonials See All

Helped us through designing and administering a very important survey and in the process helped us better understand the “conjoint survey” concept and process. Would definitely have not been able to complete the survey successfully without their help.

A Management Consulting Firm

This is a great exercise to identify core values, standards, and qualities that you believe are important and representative to your company. It’s a great way to identify alignment, company culture, and employee engagement.

An Apparel Manufacturing Company

Critical Metrics helped us to better understand our donors and their motivation to support the Foundation. Based on the analysis of a well-developed survey, we are able to move forward with strategies to engage and communicate with our donors more effectively.

Tina Solomon
Annual Giving Director
Group Health Foundation

Critical Metrics provides a valuable resource in helping Pagliacci better understand the needs, opinions and feelings of our employees. This allows us to make more informed decisions about how to interpret employee feedback and where to direct employee engagement efforts.

Pagliacci Pizza

Critical Metrics came through and rose above many obstacles we struggled through internally to complete our first ever employee survey. The summary data and insights from comments were invaluable. David and Lauren ushered us through the entire process and really won over the management team with their credibility, directness and genuine desire to help us improve the company and culture.


Critical Metrics On Demand is an easy and cost-effective means of designing and administering surveys. It gives us the flexibility we need to meet the survey needs of clients of different sizes and in varied industries. Unlike other survey tools, Critical Metrics On Demand gives us access to great survey resources. We know that if we run into a challenge or have a question, we can contact Critical Metrics and receive expert consulting services and advice. This separates Critical Metrics from the “standard” web-based survey tools available on the market, and gives our company the best of both worlds– access to knowledgeable resources and an easy-to-use survey tool.

Moira Koch
Senior Manager
Maia Strategy Group

David and the Critical Metrics team have really helped our Chapter understand the value of gathering feedback from our members. The results from our membership surveys provide clear insight into the health of our chapter and identify how we can better serve member needs. We have also been able to use the survey to educate our members through creative questions.

As a fellow entrepreneur, David understands the challenges we face in growing our businesses and brings an innovative, efficient and value-rich approach to Critical Metrics. His recent workshop on leveraging customer feedback to build a customer-centric culture was packed with valuable and informative tips and ideas on how to grow your business by using customer feedback.

I would highly recommend using Critical Metrics to help evaluate and promote the health of your own EO chapter as well leverage information to help members grow their businesses.

Matthew Weiss
EO NY President
Entrepreneurs' Organization - New York Chapter (EO NY)

The whole Critical Metrics team were fantastic to work with. Not only are they brilliant at the work they do, they can also relate to our Team Members in the field which goes a long way with us.

From a delighted client

I have worked with Dave and the Critical Metrics team across four different companies over the last decade. They have helped us with team dynamics, coaching, culture and facilitating round table sessions. The work has always been insightful and impactful./p>

David Vida
LenderLive Network

BlackbookHR collaborates with Critical-Metrics to enhance our software solutions that enable customers to succeed with more engaged talent./p>

Chris Powell

I’ve had the pleasure of a close partnership with Critical Metrics for more than 10 years. We’ve worked on several projects together. Each time, they’ve provided me with rich insight and thorough analysis – all done within tight time frames. They are truly experts in their field.

George Creppy
Communications Executive

Latest News See All


Defining, recruiting, and retaining workplace diversity

Workplace diversity is making more and more appearances in discussions of organizational culture, healthy workforces, and company success.1 This increase is for good reason: the research unfailingly suggests that companies with diverse workforces perform better financially,2 make for stronger problem solvers,3 and promote more creativity.4 Additionally, research at Forbes identified workplace diversity as a key driver ...

Read More »

New directions in organizational surveying: Implicit attitudes

Most of the time when we create surveys, we approach our employees and colleagues with direct questions about their thoughts. In other words, we rely on explicit evaluations, or self-reported attitudes. However, implicit evaluations, or unconscious attitudes, may be an underused, more accurate measure of some employee opinions. We took a look into how measures ...

Read More »
emotional intelligence

What is EQ and why should you care?

Emotional intelligence is a hot concept that is popping up all over popular literature and within organizations, but what is it? A 2004 research article defines emotional intelligence (EQ) as “the capacity to reason about emotions, and of emotions to enhance thinking. It includes the abilities to accurately perceive emotions, to access and generate emotions ...

Read More »

4 reasons work-life balance is important to pay attention to for your employees

Your employees’ work-life balance might not be at the forefront of your company’s initiatives, but achieving work-life balance is often at the forefront of the goals many of us set for ourselves. In fact, according to research recently published in the American Sociological Review, around 70% of Americans struggle to achieve the work-life balance they’d ...

Read More »
top talent

Give your best to keep your best: The keys to retaining great employees

Turnover is a battle that all organizations go up against, and it can have a detrimental impact on an organization. It is financially important for organizations to proactively monitor turnover rates and use strategies to reduce it. Overall, a 10% turnover rate is considered a healthy turnover rate and the golden number that your organization ...

Read More »

Some of our clients include: